Frequently Asked Questions

Get answers to common questions about building your behavioral health practice. Can’t find what you’re looking for? Contact us for personalized support.

Getting Started

What experience do I need to start a practice?
You need to be a licensed behavioral health professional (counselor, therapist, psychologist, social worker, or psychiatric provider). While 80% of our clients have no business experience, we recommend having your higher-level license with at least 4 years of clinical experience.

How much time does it take to build a successful practice?
With proper systems and support, you can reach break-even within 6 months and build a thriving practice within 2 years. Our first practice hit break-even at 6 months and reached significant profitability within the first year. However, this requires dedication and following proven systems.

Should I keep my current job while building my practice?
This is a personal decision based on your financial situation. Many successful practice owners start while maintaining their current position, which provides financial stability during the growth phase. We can help you develop a transition strategy that matches your risk tolerance and goals.

Do I need to accept insurance at my practice?
While you can operate as cash-pay only, this limits your market to about 10% of potential clients. We typically recommend accepting insurance to maximize your client base and revenue potential. We’ll help you understand the pros and cons and set up efficient insurance billing systems if you choose this route.

What’s the initial investment needed to start a practice?
The investment varies based on your location and scale, but we focus on minimizing upfront costs while maximizing return. We help you make strategic decisions about expenses like location, furnishings, technology, and marketing to ensure efficient use of capital.

Practice Management

How do I find and retain quality providers?
We teach comprehensive recruitment and retention strategies, focusing on licensed providers rather than associates. Our system includes interview processes, compensation structures, and management practices that help you build and maintain a strong team.

What systems do you help implement?
We cover all essential systems: practice management software, electronic health records, scheduling, billing, payroll, client communication, marketing, and quality assurance. Each system is proven through real-world success in multiple practices.

How do you handle client acquisition and marketing?
We teach multiple marketing channels including SEO, B2B partnerships, referral networks, and social media. More importantly, we focus on client-centered systems that generate referrals and maintain high retention rates.

What’s the revenue potential for a successful practice?
Our goal is to help you build a million-dollar practice. With proper systems and execution, practices can reach this milestone within 2-4 years. We’ve built and sold multiple practices at 4x business valuation.

How do you maintain quality care while scaling?
Quality care and business success go hand in hand. We implement client-centered systems that ensure consistent service quality across all providers. This includes provider training, client feedback systems, and quality metrics.

Common Concerns

What if I don’t have any business experience?
Most of our clients (80%) start with no business experience. Our systems are designed to teach you everything you need to know, breaking down complex business concepts into manageable steps. We provide templates, guides, and ongoing support.

How do you handle work-life balance in practice ownership?
We teach you to build systems that don’t require your constant attention. While launching a practice requires significant effort, our goal is to help you create a sustainable business that doesn’t consume your life. Proper systems and staff management are key.

What are the biggest challenges I should prepare for?
Common challenges include time management, staff recruitment, insurance credentialing, and maintaining work-life balance. We help you anticipate and prepare for these challenges with proven solutions and support systems.

Can I build a practice part-time?
While possible, splitting time between clinical work and business operations is challenging. A 40-hour week typically divides into 20 therapy hours and 20 CEO hours, which isn’t full-time in either role. We help you develop strategies to maximize efficiency and growth based on your availability.

What makes your coaching different from others?
Our approach combines military precision, behavioral health expertise, and proven business systems. We’ve built and sold multiple successful practices, maintain corporate consulting relationships, and offer a comprehensive support system from free training through direct consultation.

Have More Questions?

Watch our free training videos or schedule a consultation to get personalized answers to your questions.